Made for this

TV, OLV, SOCIAL

You were made for this. And Fossil was made to be right there with you.

By 2023, Fossil was ready to tell the world they’re more than just the watch brand you give as a high school graduation gift. They’re back and better than ever with a new and refreshed line of jewelry, leather goods—and yes, still—watches.

We created a :30 spot following a group of friends on a spontaneous (and fully accessorized) trip together showing how Fossil is along for the adventure.

Then we got stills! Because, well, fashion.